The all-electric 2024 Audi Q4 e-tron could be a new opportunity for the German marque to penetrate government and business fleets, the company’s product boss says.

    Audi Australia head of product Matthew Dale told CarExpert the Q4 e-tron’s entry price positioning – which brings the new electric crossover under the Luxury Car Tax (LCT) and Fringe Benefits Tax (FBT) thresholds for fuel efficient vehicles – opens up the four-ringed marque to new opportunities with fleets that may never have considered the brand’s products before.

    “We haven’t had a car, an EV, that has taken up any of the [government] EV incentives up to this point. Having this car positioned the way it is with the 45 [e-tron] with both body styles under that LCT threshold to pick up the EV incentive, opens up a new opportunity for us,” Mr Dale said.

    “Big business, large enterprises, government fleets transitioning to EVs, that’s a space where this product will be on that list. We haven’t been on [that] list before because we haven’t had the product – so that’s where we’re seeing some opportunity.”

    “In terms of production, we’ve announced globally that we have a second production facility and that’s due to global demand, but also expansion into global markets – right-hand drive markets like ours included,” Mr Dale continued.

    “The beauty about the products we’re launching is it’s the latest updated products [with] faster DC charging, better performance, higher power output. It gives us the freshest product line-up for Q4 to hit the market from day one in Australia.”

    Due to land sometime during the first half of 2024, the new Audi Q4 e-tron will be offered with two drivetrain variants and two body styles. Pricing will start from $88,300 before on-road costs for the single-motor 45 e-tron models, and $108,500-$109,500 for the 55 e-tron quattro versions.

    The single-motor RWD 45 e-tron is powered by a 210kW/545Nm electric motor driving the rear axle, a new permanently excited unit that was recently introduced as part of a recent rolling update across several of the VW Group’s MEB electric vehicles. Audi quotes a 0-100km/h time of a hot hatch-like 6.7 seconds.

    Stepping up to the Q4 and Q4 Sportback 55 e-tron quattro adds a second e-motor on the front axle, which boosts system outputs to 250kW and 679Nm. Zero to 100km/h is cut to 5.4s in the quattro versions.

    All models for Australia get a 77kWh (net) li-ion battery pack (82kW gross), though Australian energy consumption and range figures are still subject to homologation. The Q4 e-tron recently had its charging capacity increased as part of the aforementioned rolling changes, with the 45 e-tron capable of up to 135kW using a DC fast charger and the 55 e-tron models quoting up to 175kW.

    Stay tuned to CarExpert for all the latest.

    Are you excited for the Audi Q4 e-tron? Share your thoughts in the comments!

    MORE: 2023 Audi Q4 e-tron review
    MORE: Everything Audi Q4 e-tron

    James Wong

    James is an automotive journalist based in Melbourne, Australia. Before joining CarExpert.com.au in 2020, James has worked at leading auto media outlets including Carsales and CarAdvice, as well as at Pulse agency for Ford Australia's communications team. In 2019 James made Mumbrella's 'Top 20 most prolific web authors in Australia' list after publishing 1,360 articles between March 1, 2018 and February 28, 2019 for CarAdvice. James is also an Ambassador for Drive Against Depression – an Australian charity whose mission is to support mental wellness through the freedom of driving and a shared love of cars.

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